Marketing Tip: Utilize Sponsorship Opportunities
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Support a cause or charity
The local soccer team is always a great idea but go beyond to other groups that may be more inspirational and engage people more effectively. Child sponsorship through a charity group or overseas aid and environmental work is something that you and your staff can watch develop and feel proud of. Make your support known, but modestly.
To find out how Maralytics can help with tracking your marketing or business advertising with your business, visit our website to find out more bit.ly/2tl4Gcg
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If Your Marketing Plan Doesn't Have These 5 Components, It's Doomed
With more channels, more content, more touchpoints, and more tools, coordination is key.
When you want a new car, building one from scratch doesn’t figure high on the list of options. You’d need to be a serious expert mechanic to source all the different parts and put them together correctly, and even then, it would take a massive investment of time and energy.
Yet that’s effectively the scenario that marketing departments around the world have found themselves in. Modern marketers are living in an ever more complex environment, with more channels, more content, more touchpoints, and more tools than ever before. At the same time, marketing leaders are under more pressure than ever to drive real results and demonstrate their impact on the business. Click here to know more: bit.ly/3lmrzkU
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Assigned roles and responsibilities.
Assign roles for critical teams. Who are your key team players in this scenario and what roles should they play during a crisis? Delegate their roles before a crisis, the initial steps that they should do, how to contact them, and how they can contact you. Document important details about your crisis management team’s action plan so you can distribute and discuss ahead, not when the crisis is already unfolding.
To find out how Maralytics can help with tracking your marketing or business advertising with your business, visit our website to find out more bit.ly/2tl4Gcg
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3 Vital Marketing Strategies Businesses Should Adopt Post-Covid
In the past, multi-million-dollar businesses have been upended during pandemics, wars, and plagues. One lesson stands out from this history: only a business that learns how to adapt can be considered “fit” and ready to survive — or even thrive.
Marketing is the lifeblood of every business, and also a vital aspect of building a fit business that can thrive post-Covid. Here are a few key ingredients you need to build your “business fitness.” Click here to read more: bit.ly/3609552
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Marketing Tip: Capture Email Data
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Restaurant Technology: 5 Trends To Consider For Your Restaurant
It’s no secret that technology has completely transformed the way we live our lives. From booking a holiday to ordering takeaway, technology is there every step of the way – and it’s no different in the restaurant industry. Restaurants have been using tech for years, but with the recent coronavirus pandemic and changing attitudes towards issues like sustainability, the need for restaurant technology has boomed in recent months.
We take a look at some of the most recent restaurant technology trends that are being adopted by venues all over the country, and how they could benefit your restaurant. Click here to know more: bit.ly/32XXJwD
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Marketing Tip: Link Your Website To Everything
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Train your personnel.
Allocate time and resources for training your staff. They should know by heart or by muscle-memory on what to do when customers require assistance, be it medical or otherwise.
To find out how Maralytics can help with tracking your marketing or business advertising with your business, visit our website to find out more bit.ly/2tl4Gcg
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5 Ways to Grow Your Customer Base Organically
As we all sit at home doing our part to flatten the curve, there’s a plethora of things we could work on. Watch the entire Star Wars saga. Take up knitting. Brush up on a foreign language. This goes both ways: Consumers are looking for new ways to be engaged from home and we, as business owners, are looking for ways to get in front of our existing audiences and to build new ones. Here are a few ways to grow your customer base in an authentic and organic way- bit.ly/3pp5VzC
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Marketing Tip: Always Check What Your Competitors Are Doing
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Cashflow Projection
Do an honest, realistic projection of your revenue for the next six months. Would you need to secure loans? Ask for rent or lease extensions? Can you manage your payment to your suppliers?
One of the benefits of being in lockdown is that you have more time to think of more opportunities. You can venture into new concepts such as online and mobile orders and deliveries.
To find out how Maralytics can help with tracking your marketing or business advertising with your business, visit our website to find out more bit.ly/2tl4Gcg
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Create A Data-Driven Workplace
Before you go into the nitty-gritty details of the components, tools, and metrics of marketing analytics, you should prepare your team's mindset of accepting the digital marketing mindset. The first step to understanding how things work is to put them in a data-driven work environment.
To find out how Maralytics can help with tracking your marketing or business advertising with your business, visit our website to find out more bit.ly/2tl4Gcg
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How To Track The ROI For Your Flyers & Posters
Flyers and posters are very cost-effective forms of advertising and increasing awareness for your business. Using printed material for promotion offers you a great return on your investment, however it’s not always so easy to calculate the exact value. In order to optimize your print campaigns and gain insights from your marketing efforts, you have to track your flyers and posters.
To measure and then improve your ROI, you’ll need a clear direct response for your printed flyers and posters. Therefore, you have to include at least one call-to-action which tells your customers what to do next and gives you a response that you can track. The action and the form of contact between your business and your customers will vary between different types of business or even campaigns. You will have to decide what’s best for your target audience. Click this link to read more – bit.ly/2HV8qZI
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Marketing Tip: Engage With Social Influencers
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