From 10 Separate Dashboards to One Unified Command Center
Built for corporate restaurant marketers managing 7-20 locations. See all your marketing, all your locations, all your POS revenue in 30 seconds instead of 15 hours weekly.
📊 Powered by 10+ Years Platform Maturity
💳 Square · Lightspeed · Multi-POS Support
⚡ White-Glove Implementation Included
⭐ Founder’s Program: Limited Slots Available
BUILT FOR YOU
This Is For You If...
Maralytics is purpose-built for corporate marketing teams managing multi-location restaurant operations.
🏢
7-20 Restaurant Locations
Corporate oversight with multiple locations requiring consolidated marketing intelligence and budget optimisation.
$300K-$2M Marketing Budget
Significant marketing investment that needs to be optimised across locations for maximum efficiency and ROI.
Manual Processes Today
Currently using Excel, separate dashboards, or have no attribution solution. Spending 10-20 hours weekly aggregating data.
Square, Lightspeed, or Multi-POS
Using modern POS systems across locations. May have different POS systems at different concepts or locations.
👔
Corporate Marketing Role
Marketing Director, VP Marketing, or Corporate Marketing Manager. Not single-location owner-operator.
THE CHALLENGE
Corporate-Level Complexity with Location-Level Tools
Managing marketing for 7-20 locations with tools designed for single-location operators creates impossible challenges.
- You know your $750K marketing budget works overall, but can't see which of your 12 locations deliver 4x ROI vs which lose money. Equal allocation means you're wasting budget on underperformers.
- Monthly reports show aggregate performance across all locations. CFO asks "Which locations should get more budget next quarter?" You're making educated guesses, not data-driven decisions.
- Location manager requests budget increase. You can't show them comparative performance data. Decision based on gut feel, not metrics. Manager thinks it's unfair.
- Planning to add your 11th location next year. Current process of logging into separate Square dashboards and Excel correlation already takes 12 hours weekly. This doesn't scale.
- You reallocated $50K from Location 7 to Location 3 based on intuition. Three months later, still no clear data proving it was the right call. Just hoping it works.
THE SOLUTION
One Dashboard. All Locations. Real POS Revenue Attribution.
Maralytics consolidates all your location data, marketing channels, and POS transactions into a single corporate command center.
📊
Consolidated Corporate Dashboard
→ Reclaim 12-18 hours weekly. Make budget decisions in 30 seconds, not 3 days.
See all locations in one unified view. Compare performance instantly. Drill down to individual location detail without switching accounts or exporting to Excel. Built for corporate marketing teams, not single-location operators.
🎯
Multi-Channel Attribution to POS Revenue
→ Prove marketing ROI to your CFO with actual revenue data, not website traffic.
Track marketing performance from Facebook ads, Google campaigns, email, QR codes, flyer campaigns, and coupon offers directly to transaction data. Not just online channels—complete offline-to-online attribution.
🍽️
Restaurant-Specific Intelligence
→ Discover Instagram customers order 18-25% higher check sizes. Shift spend accordingly.
Understand check size by marketing channel, frequency patterns by location, daypart performance (lunch vs dinner), and menu mix attribution. See which menu items Facebook customers order vs Instagram customers.
💡
Budget Allocation Recommendations
→ Stop wasting $100K-$150K annually. Reallocate from 0.8x ROAS locations to 4x performers.
Identify high-performing locations (4x ROAS) vs underperforming (0.8x ROAS). Get data-driven recommendations on where to reallocate spend for maximum return. AI-powered reporting highlights anomalies and opportunities.
THE VALUE
Conservative Client ROI: 2.8x to 5.0x in Year 1
Typical Value Delivered (10-Location Group)
Based on client outcomes in first 12 months
Time Savings
12-18 hours weekly eliminated × $40/hour loaded cost × 52 weeks
(Marketing manager: $80K salary = $40/hr effective rate)
$24,960-$37,440
Marketing Efficiency Improvement
8-15% waste reduction on $750K budget
(Most clients identify 3-5 reallocation opportunities in first 90 days)
$60,000-$112,500
Total Annual Value: $84,960-$149,940 | Maralytics Investment: $30,000
Conservative ROI: 2.8x | Typical ROI: 5.0x | Payback: 3-6 months (vs industry standard 12-24 months)
Real Impact
The Difference Between Guessing and Knowing
Same Budget, Dramatically Different Results
❌ Before: Flying Blind
Equal Allocation Strategy
$50K monthly Facebook ads split equally: $5K per location × 10 locations. Overall 2.1x ROAS looks acceptable, so strategy unchanged.
Result: Wasting $15K-20K monthly on underperforming locations while starving high-performers.
✓ After: Data-Driven
Maralytics shows Location 3: 4.2x ROAS, Location 7: 0.8x ROAS. Reallocate $10K to high-performers. Same $50K budget, 2.9x overall ROAS.
Result: Wasting $15K-20K monthly on underperforming locations while starving high-performers.
Built for Corporate Restaurant Marketers
Purpose-built for your use case across Australia’s leading POS platforms.
| Capability | Maralytics | Square | Lightspeed |
|---|---|---|---|
|
Consolidated Multi-Location View |
✓ Corporate dashboard, all locations |
✗ Separate login per location |
✓ Multi-location reporting |
|
POS Platform Flexibility |
✓ Square, Lightspeed, Clover, multi-POS |
Square only (locked) |
Lightspeed only (locked) |
|
Marketing Platform Integration |
✓ Facebook, Google, Email, QR, Coupons |
Limited integrations |
Yes, via integrations |
|
Restaurant-Specific Metrics |
✓ Check size, daypart, menu mix by channel |
Basic POS metrics |
Basic reporting |
|
Cross-Location Comparison |
✓ Built-in location benchmarking |
✗ Manual export/Excel required |
Multi-location analytics |
|
Offline-to-Online Attribution |
✓ QR codes, flyers, coupons, walk-ins |
✗ Limited |
✗ Limited |
|
Built For |
Corporate restaurant marketing teams (7-20 locations) |
Single-location operators |
Restaurant operations (all sizes) |
|
Annual Cost (10 locations) |
$30,000-$42,000 |
Bundled with POS fees |
Bundled (Essential/Pro plan required) |
Implementation
From Setup to Optimisation in 30 Days
White-glove implementation with dedicated support every step of the way.
WEEK 1
Integration
- Connect POS systems (Square, Lightspeed, Clover)
- Integrate marketing platforms (Meta, Google, email)
- Configure location structure
- Set up user access
WEEK 2
- Establish performance benchmarks
- Generate first consolidated report
- Training for your team
- Custom dashboard config
WEEK 3-4
- Identify high vs low performers
- Budget reallocation scenarios
- First strategic review call
- Refinement based on insights
ONGOING
- Automated monthly reporting
- Quarterly business reviews
- Dedicated Customer Success
- Continuous optimization
Transparent Pricing
Simple, Scalable Pricing for Multi-Location Groups
No hidden fees. Choose the tier that matches your operation size. Scale as you grow.
Business
Best for growing restaurant groups
5-10 locations
$30,000 annually
- Consolidated corporate dashboard
- Cross-location comparison & ranking
- Multi-channel campaign tracking
- QR code & coupon attribution
- AI-powered reporting
- Budget allocation recommendations
- Restaurant-specific metrics
- Priority support (8-hour SLA)
- Quarterly business reviews
- Self-serve onboarding with support
Most Popular
Best for established multi-location brands
11-20 locations
$42,000 annually
- Everything in Business
- Dedicated Customer Success Manager
- Monthly strategic review calls
- White-glove implementation (dedicated PM)
- Custom executive dashboards
- Board-ready presentations
- Multi-user role permissions
- API access
- Advanced data export
- Custom integrations available
Custom
For franchise operations & large chains
21+ locations
Contact Sales
Volume pricing available
- Everything in Enterprise
- Custom enterprise solutions
- Dedicated implementation team
- Volume pricing & custom contracts
- Advanced API access
- Custom integrations & development
- SLA guarantees
- Training for multiple teams
- Executive business reviews
- Dedicated account team
⭐ Founder's Program: First 15 Customers Only
Currently enrolling: 8 of 15 founding slots remaining
90-day pilot: $1,500/month (40% discount from Business pricing)
Convert to annual: $2,000/month ongoing (20% lifetime discount = $24,000/year vs $30,000 standard)
Requirement: Participate in case study development with quantified results, testimonial, reference calls, and G2/Capterra review.
Why this exists: We’re building restaurant-specific case studies. In exchange for your participation, you get significant lifetime savings and white-glove attention as a founding customer.
See Your Locations in Action
In a 30-minute strategy session, we’ll build a mockup dashboard using your actual locations and show exactly how Maralytics’ location comparison, campaign tracking, and budget reallocation would work for your restaurant group.
Questions? Get in touch here.