From Guesswork to Growth.
Stop wasting marketing budget.
Start growing revenue with confidence.
In just 30 days, discover what's driving sales, what's wasting budget and where your biggest growth opportunities exist.
- 30 Day Program
- Data-Driven Insights
- Practical Results
Imagine Knowing...
Which campaigns actually generated revenue
Which marketing channels deserve more investment
Which locations outperform the rest
Which promotions increased customer spend
Which activities should stop immediately
Guesswork Is Expensive
When you don’t know what’s working. you risk:
- Repeating underperforming campaigns
- Spending budget on the wrong channels
- Missing opportunities to grow revenue
- Relying on agency reports without independent visibility
- Making marketing decisions based on assumptions
Every month of uncertainty costs money.
The Marketing Clarity Accelerator
A practical 30-day consulting and implementation program designed to help organisations understand exactly what’s driving marketing performance and business growth.
Growth Opportunity Assessment
Identify where revenue opportunities exist across your business.
Marketing Performance Review
Understand which activities and channels are driving results.
Maratytics Platform Setup
Connect your data and campaigns to real revenue outcomes.
Executive Dashboard
One place to monitor performance and share insights with confidence.
Growth Roadmap
A clear plan of what to do next to grow revenue and profitability.
Who This Program Is For
Multi-location Businesses
Restaurants, Retail, Hospitality, Tourism Managing multiple locations with different performance challenges.
Franchise Groups & Head Office Teams
Need consistent visibility across your network to make better investment decisions.
Marketing Managers Under Pressure
Expected to ROI and show results. Get the data and confidence you need.
Business Owners
Frustrated by unclear marketing performance and ready to make smarter decisions.
Working With Agencies But Unsure What's Working
Get independent visibility to verify results and make smarter decisions.
Organisations Reciving Agency Reports
Reports look good, but you’re still not sure what’s driving sales.
In 30 Days You'll Have
Clear visibility of what's driving revenue
Less wasted marketing spend
Better budget allocation decisions
Executive-ready reporting and dashboards
Consistent performance measurement across locations and channels
A roadmap for sustainable growth
Why Maralytics?
Maratytics was founded by a business owner who faced the same challenge you do—trying to understand which marketing actually generated sales. After years Of manual tracking and disconnected reports. Maralytics was built to give businesses the clarity they need to grow.
Know exactly where marketing is working in 30 days or where your budget is leaking
A structured 4-week framework that identifies which campaigns, channels and locations are actually driving revenue — before investing in reporting platforms or automation tools.
Who This Program Is Designed For
This accelerator works best for organisations running multiple campaigns across several channels and locations. Delivered by the founder of Maralytics — a platform designed to help multi-location organisations connect marketing activity to revenue performance.
Restaurant Groups
Corporate marketing teams managing multiple locations and campaigns but lacking clear visibility into which activity is driving revenue at each venue.
Identify which locations deserve more investment and where marketing budget is leaking.
Hospitality Operators
Businesses investing across digital, local and seasonal campaigns but needing clearer insight into what is working across properties, channels and customer segments.
Improve marketing efficiency and confidence in budget allocation decisions.
Franchise Networks
Head office teams managing multiple locations currently relying on separate dashboards, agency reports or spreadsheets with limited attribution visibility.
Create consistent performance insight across the network to support smarter investment decisions.
🛍️
Multi-Location Retail Businesses
Retail operators running campaigns across locations that may use different POS systems, agencies or reporting structures.
Understand which locations and channels are contributing most to revenue performance.
Marketing Teams Managing Multiple Campaigns
Marketing Directors, VPs and Corporate Marketing Managers responsible for multiple channels but lacking a structured way to compare performance and prioritise investment.
Turn campaign activity into decision-ready performance insight.
🤝
Businesses Working with Agencies but Lacking Clear ROI Visibility
Organisations receiving multiple agency reports but still unable to clearly identify which marketing activity is generating measurable business results.
Gain independent clarity on performance before scaling investment further.
If your organisation is investing in marketing but still unsure what is actually producing revenue across channels or locations, this program was designed for you.
This Program Is Not Designed For
- Single-location startups
- Teams already using structured ROI attribution reporting
- Businesses running only one marketing channel
- Organisations seeking campaign execution services
THE CHALLENGE
The Problem Most Businesses Are Facing
Most businesses aren’t short on marketing activity. They’re short on marketing visibility.
- You know your marketing budget is working overall, but you can’t see which campaigns are generating revenue and which are just creating activity. Budget decisions are based on assumptions instead of performance insight.
- Your reports show clicks, impressions and engagement across channels — but they don’t show which campaigns actually influence sales. Leadership still can’t confidently decide where to invest next quarter.
- Multiple locations are running campaigns at different times across different channels. Reporting is aggregated, so you can't clearly see which locations deserve more marketing investment.
- You're working with agencies and receiving regular reports, but they measure activity rather than business outcomes. It's still unclear what is truly driving revenue performance.
- Your team spends hours pulling together spreadsheets from different systems each month. By the time reporting is finished, decisions are already delayed or based on incomplete visibility.
- You know marketing is important to growth, but without clear performance visibility across campaigns and locations, scaling investment feels risky instead of strategic.
Get clarity on what your marketing is actually delivering, in 30 days
Implementation
What Happens Over the 30 Days
The program follows a structured four-week framework.
WEEK 1
Marketing Audit
- Campaign Structure Review Summary
- Visibility Gap Assessment
- Channel Tracking Map
WEEK 2
Campaign Tracking Structure Setup
- Channel Taxonomy Alignment
- Campaign Naming Framework
- Location Attribution Structure
WEEK 3
ROI Measurement Framework
- ROI Measurement Logic Framework
- Revenue Signal Alignment
- Performance Comparison Baseline
WEEK 4
Executive Clarity Report + 90-Day Roadmap
- Executive Clarity Report
- Budget Leakage Identification
- Investment Prioritisation Guidance
- 90-Day Roadmap
What Participation Looks Like
- ⏱ 60–90 minutes per week
- 📊 Access to campaign reporting
- 🗂 Access to marketing channel structure
- ✓ Minimal disruption to operations
REAL IMPACT
What You’ll Know After 30 Days
By the end of the accelerator, you’ll have clarity on:
Which marketing channels generate revenue
Which campaigns deserve more investment
Where budget reallocation will improve results fastest
What campaigns to scale immediately
Which locations deserve more investment
This gives leadership teams confidence instead of guesswork.
Typical Clarity Outcomes
Clients commonly identify:
1
10–30% budget reallocation opportunities previously hidden in aggregate reporting.
2
Underperforming locations hidden inside aggregate reporting.
3
Campaigns generating activity but not revenue contribution.
4
Channels delivering stronger ROI than expected.
DELIVERED BY
Miriam van Heusden
Founder of Maralytics
- Founder of Maralytics
- Marketing ROI visibility specialist
- Former multi-venue restaurant operator
- Diploma-level project management trainer
This program combines operational marketing experience with campaign-to-revenue reporting structure design.
One scenario from the field
Transparent Pricing
Investment Options
Most organisations choose the Business Clarity Accelerator as it delivers full decision visibility across campaigns and channels.
Starter
Designed for single-location or growing businesses needing clarity on current campaign activity and reporting gaps.
$1,500
- Marketing audit
- Tracking structure baseline
- Visibility gap identification
Most Popular
Business
Designed for organisations running multiple marketing channels and needing structured ROI visibility.
$2,500
- Marketing audit
- Campaign tracking structure
- ROI measurement framework
- Channel performance insights
- Executive clarity report
- 90-day roadmap
Multi-Location
Designed for restaurant groups, franchise operators, and multi-location businesses.
$4,500
- Cross-location comparison structure
- Campaign alignment across locations
- Channel benchmarking
- Location performance visibility
- Investment prioritisation guidance
- Executive-level clarity report
Turn marketing activity into decision-ready insights — in 30 days
If your organisation is investing in marketing but still unsure what is actually producing revenue, the accelerator provides clarity in 30 days.
Questions? Get in touch here.