Get Involved in the Community and Let Everyone Know It
Your involvement options range from direct charity to sponsoring events to setting up a food stand at a popular local event. Whichever you choose, there are three groups of people who you want to reach.
Eighty-two percent of consumers consider social responsibility, including community involvement, when choosing where to spend their money. Even the remaining 18 percent isn’t out of reach — while they may not necessarily favour your community involvement, they’ll still remember your name if they see it more.
How do you let people know what you’re doing? Through standard channels like press releases, social media and traditional advertisements.
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