Analytics of digital marketing
Digital marketing can be considered the most basic channel that small businesses utilize. It’s cheap, highly trackable, and easy to set-up. Starting with your website, there are now various analytics tools available for every kind of program. You’ll be able to find out how many visitors go to your website, how long they stay on each page, and where they’re located. You can also find out which of your methods garners the most clicks and which ones are left cold and ignored. These can easily be translated to how each of your visitors are converted into leads, sales, or new clients.
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